Lighthouse Leadership Consultants™ · For leaders + organizations
Lighthouse helps leaders and teams get better at the human work that keeps business moving.
Leadership. Sales. Communication. Judgment. Trust.
Start with your people and the work they need to do.
Start with the situation you recognize
For CEOs, people leaders, sales leaders, founders, and teams responsible for what happens next.
The decision keeps coming back to you. Feedback waits until the problem is bigger.
People are making harder decisions with more information, more technology, and more pressure.
Lighthouse helps leaders communicate clearly, give useful feedback, make decisions, build trust, and help people move.
The meeting ends. People leave with different versions of the decision.
You hired smart people. They still need to know how to think together, challenge each other, communicate what matters, and make good calls.
Lighthouse works with leadership teams, sales teams, founders, and cross-functional groups on the human skills that make execution possible.
People say “interesting.” You need someone to understand the value and say yes to a next step.
A strong idea still needs someone to understand it, believe it, make a decision, and help it move.
Lighthouse helps leaders and organizations sharpen the idea, find the next credible yes, build useful proof, and create the conversations and relationships around it.
Selected clients, stages, and collaborators
Washington National Opera · UNC Charlotte · Philadelphia SHRM · Elevate Digital · GABA
Selected work, stages, and collaborations. Organization names describe the context of the work.
BetterStory Studio™
A live practice lab for ideas, messages, pitches, recommendations, and conversations that need human reaction.
The sales presentation explains every feature. The buyer still doesn’t understand why it matters.
People bring the real thing. They say it out loud. They hear where people lean in, get confused, ask questions, or lose the thread. Then they improve it.
Rare Rooms™
Lighthouse designs Rare Rooms™ around a clear business goal.
Customers. Partners. Leaders. Founders. Sponsors. Markets.
We decide who should be there, what the room needs to accomplish, how the conversation works, what needs to be asked, and what happens next.
Curation. Facilitation. Keynotes. Live coaching. The offer, invitation, ask, and follow-through. See the full work behind a room →
Current proof + selected work
NC TECH · Completed September 29, 2026
Opening keynote for 300+ attendees. Standing ovation. Books sold out. Three new engagements within three hours: a leadership retreat, a workshop, and a keynote.
Read the keynote case →Washington National Opera · September room
30 guests at Field & Main. $20,000 raised in support of Washington National Opera. Kristi helped an advisory client create the room; that client relationship continued into additional work and The Voice at the Table™ on October 8.
Read the Rare Rooms™ case →Confidential life sciences client · Completed
Multi-day senior-team work focused on leadership, decisions, communication, and organizational alignment. Less than eight hours of work together helped the client save $2.3M through hiring decisions. The engagement grew into six-figure ongoing work.
Read the leadership case →Elevate Digital · Active partnership
Lighthouse is helping shape Charlotte executive rooms and business-development experiences around AI and digital transformation.
GABA · Strategic advisory
Strategic advisory around commercialization, partnerships, sponsors, and market access.
NC TECH opening keynote · The people behind the feedback
“And it was awesome how every other speaker referenced you throughout the day!”
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“They realized a lot more about who they are and how they see the world.”
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Completed outcomes and active work are labeled by context.
See more resultsThe human work
People still have to:
Lighthouse helps organizations strengthen those capabilities where the work actually happens.
Who owns the decision? What requires human judgment? How does it serve stakeholder priorities? What evidence will show that people understood and acted on it?
Kristi Straw, MBA
Kristi works with leaders, founders, and organizations when something important needs to move.
She brings more than 20 years of leadership experience across strategy, sales, communication, human judgment, commercialization, and relationship-driven growth.
Her work includes Authentic Authority™, Rare Rooms™, BetterStory Studio™, The Pinnacle Dinner™, and executive advisory.
Author of UNICORN Leader™
Practical leadership tools for innovation and change.
Explore the book + leadership work →
Before you inquire
Start with your people and the problem. Authentic Authority™ provides a shared language for trust and communication. BetterStory Studio™ provides live practice. Rare Rooms™ brings selected people together around a business goal. The scope follows what needs to change.
Yes. A keynote can introduce the ideas and language. A workshop, retreat, or team session creates time to apply them to real decisions and conversations. Executive and strategic advisory provide focused support over time.
The situation, who is affected, what you need people to do differently, your timing, and where the budget conversation stands. You can be exploring options.