Keynotes + workshops + retreats

Give people something they can use in the next decision.

Bring Kristi into a conference, leadership meeting, sales gathering, or retreat. We connect the session to what people need to understand and do afterward.

See scope + investment ↓

Discuss this work

Kristi Straw at work with leaders
Kristi Straw, MBA · Founder, executive strategist, and market maker

Choose the application

Start with the audience and the decision.

Leadership + human judgment

How people build trust, own decisions, communicate, and act when work changes. Authentic Authority™ and UNICORN Leader™ can give people language to use together.

Sales + influence

Help people explain the value of their work, understand the buyer, and make an ask. A keynote can lead into BetterStory Studio™ live practice.

Market making + convening

How leaders create a reason for buyers, partners, and experts to come together and a useful next step after the gathering.

Agree on the work

The format follows the job.

  • Keynote: a shared idea and practical questions for the audience.
  • Workshop: apply the ideas to actual conversations, messages, or decisions.
  • Retreat: work with leaders on the priorities and decisions they need to make together.

The proposal specifies sponsor preparation, audience, session length, participation, assessment use, materials, follow-through, travel, and investment.

NC TECH · September 29, 2026

Opening keynote for 300+ attendees.

Kristi connected AI with human judgment, trust, and decision-making at the NC TECH Summit for Women in Tech. The keynote received a standing ovation, every book she brought sold, and three new engagements followed within three hours.

Audience feedback described speakers referring back to the session throughout the day. Read the feedback and the work behind it.

See the keynote case + audience feedback →

Before you commission a session

Name the action you want people to take.

What should someone be able to decide, say, or do after spending time with Kristi? That question helps define the audience, format, and useful follow-through.

Scope + investment

A fee for the agreed scope.

Keynotes, workshops, and retreats receive a proposal based on the audience, format, preparation, materials, follow-through, travel, and delivery requirements. Tell us what you’re planning and your timing to request relevant details.

Choose your next step

Tell us what you’re considering.

You can ask for relevant details, a recommendation, or a project conversation. Start with the opportunity or goal. You can add context and timing if useful.

Request details, a recommendation, or a project conversation

Lighthouse reviews your request and responds about the next step you selected. Your inquiry creates no booking or payment obligation.

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